This idea is archived

Sponsor the brand new series, 'Design Dealers', on Sky1 HD

Provided by Sky Media
Associate your brand with award winning entertainment from Sky1. Great fit for brands looking for a compelling adult opportunity

Tell us about the Opportunity / What is it?

Sky1 is proud to announce the arrival of brand new show, 'Design Dealers.' This is an exclusive UK premiere and will be aired from July 2012. 'Design Dealers' follows Paul Liengaard and interior designer Sarah Brunner as they scour the UK looking for unloved items waiting to be reclaimed, restored and brought back to life. Sky Media are currently offering brands the opportunity to sponsor this new show, unique and exclusive to Sky1.

What is the Marketing Objective?

Opportunity to build awareness of your brand and associate with award winning channel Sky1.

How does it work?

The series will will run over 8 x 60 minute episodes, plus repeats on Sky 1 & Sky 2 and any showings on Sky Anytime & Sky Go. The sponsor will receive 15 seconds opening and closing credit per episode and 2 x 5 second break bumpers per centre break (3 centre breaks per show). The sponsor would receive logo accreditation on all programme specific trailers that are 20 seconds or greater in length. Sponsorship can be extended online to the Sky1 website, where the sponsor will be fully integrated into the show's online content.

Who's used it in the past?

This is a brand new opportunity for advertisers.

Features / Benefits

- Brand new show, unique and exclusive to Sky1 - Simulcast on Sky1 HD, allowing for 4 times better picture quality - Association with award winning entertainment channel Sky1 - Multi-platform distribution including repeats on Sky1 and Sky2 - Great fit for brands looking for a compelling adult opportunity

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsEstimated broadcast coverage of 1.77m adults
16 - 24
25 - 34
Both
ABC1
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALUntil 31 Aug 12BUILD AWARENESSSPONSORSHIP / MEDIA
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