Sponsorship of Drama on Channel 5 and 5USA
Provided by Sky Media
Opportunity to sponsor some of the world's most popular dramas including CSI, NCIS, Chicago PD and Law & Order.
Tell us about the Opportunity / What is it?
Channel 5 is the home of the World's most popular dramas: CSI; NCIS; Chicago PD; Chicago Fire; Castle. 5USA is a Channel almost entirely devoted to these Shows, plus more great US Dramas, including Law and Order, Longmire and Rookie Blue. Sky Media and Channel 5 are delighted to be able to offer the sponsorship of US Drama on Channel 5 and 5USA.
What is the Marketing Objective?
Excellent opportunity to build awareness with an engaged and loyal audience.
How does it work?
Channel 5: programming will run September - November 2016 on Fridays between 2100 and 2300.
5USA (daily): US Drama is transmitted across the entire schedule, with the exception of 1400-1600. Accreditation: 15" credits going in and 10" out of each episode
2 x 5" credits per centre break (approx. 3 per episode). Up to 5" advertiser logo accreditation on all relevant promos over 20" in duration. Sponsorship credits will also be placed on relevant programming and content within Channel 5's digital service My5.
Who's used it in the past?
Please contact Sky Media for details of previous sponsors.
Features / Benefits
- Always on - The Sponsor will have a heavy daily presence
- Channel Ownership - the Sponsor will surround 90% of 5USA's content
- High reach and frequency - reaching 58% of all adults
- Value - the airtime value of this package is in excess of £7m