Innovation can come from anywhere and this attitude is currently being exemplified by the burst of entrepreneurship being demonstrated in the increasingly vibrant start-up scene across the world. Companies and people with big ideas which are changing the future for everyone at an incredible pace. Stuff Innovators 2014 exists to tell these stories. Stuff is accessible, entertaining and reader-focused, putting us in a unique position to bridge the gap between the innovators in the start-up community and the people they wish to inspire, engage and excite.

Our approach is one of 'Admire or Aspire' - our audience will engage with your brand and our content because they admire the innovators we are profiling and want to associate themselves with success and/or because they aspire to be like those on the list and want innovative products & services to fulfil these ambitions.

Stuff will create a list of the 50 most innovative individuals in the UK, taken from 7 categories: Art, Money, Sport & Health, Science, Home, Gaming & Travel Within each category, Stuff will profile the people who are revolutionising the world for the better. This list, and associated content, will be published across all of our media platforms and will culminate in a one-day event. We will invite our users to vote for who they think are the most inspiring innovators within each category - the winner announced at the live event.

This is a new opportunity

- The Stuff Innovators List will feature in both print & tablet formats. The feature itself will include profiles and interviews with the 50 people on the shortlist. - Print, tablet, online & in addition, create an engaging, interactive version of the Innovators list. - Social is an intrinsic part of this partnership, we have a clear strategy of using our relationship media platforms. - The Innovators list will culminate in a -conference style day, in East London's Tech City, home for many start-ups. The event will be split into 7 zones, reflecting the 7 categories.