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Target 1.6m women through sponsorship of 'Angela and Friends'

Provided by Sky Media
Sponsorship of this unmissable talk-driven entertainment show on Sky1, hosted by the well-known actress, Angela Griffin.

Tell us about the Opportunity / What is it?

Sky 1 proudly presents 'Angela & Friends' - the live chat event fronted by the inimitable Angela Griffin that no-one who's interested in 'insider gossip', riotous entertainment, revealing features and lots of laughter should miss. Angela Griffin and three funny, feisty and fabulous co-presenters get to grips with the latest showbiz stories, lifestyle trends, viewer comments, daily lifestyle 'clubs' - books/movies, diet, fashion, beauty and travel - and special guests, with lots of revealing, smart chat. Sponsorship of 'Angela and Friends' is currently on offer.

What is the Marketing Objective?

Opportunity to build awareness of your brand and associate with the award winning entertainment channel, Sky1.

How does it work?

This 90" show will air weekdays at 14.00 on Sky 1 and Sky 1 HD with repeats on Sky 2. The sponsor will receive opening and closing credits of 15 seconds, 10 x 5 second break bumpers per show and logo accreditation on all programme specific trailers that are 20 seconds or greater in length. Extending the sponsorship onto the Sky1 site will create further engagement for the brand and also a direct response mechanic. Online proposition includes sponsor placement on the Angela and Friends main page & sub pages plus sponsor branding in any episode and feature galleries.

Who's used it in the past?

This is a brand new opportunity.

Features / Benefits

The show is hosted by Angela Griffin, a well-known British actress and popular household name and the female chat show nature means there is an exciting brand environment. The regular 'clubs' on the show will direct viewers to a fantastic online area, and each club will be associated with a relevant brand. For the Diet club we will have a slimming aid partner, for the Travel club we will have the partnership of a travel company, for Books/Movies we'll have a publishing company partner and so on. Brand approval will be sought with any existing relationships in mind.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details1.6m women
25 - 34
35 - 44
Female
AB
ABC1
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL09 Nov 09 - 26 Feb 10BUILD AWARENESSSPONSORSHIP / MEDIA
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