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Target fashionistas via Guardian Select Fashion & Beauty Network

Provided by Guardian Newspapers Limited
Advertise on the best and most influential fashion and beauty sites online.

Tell us about the Opportunity / What is it?

Guardian Select brings together the very best independent publishers from across the web. Guardian Select packages the best sites in their sector to give advertisers a simple method of extending their campaigns into specific audiences. This is an opportunity to reach an upmarket, professional audience interested in: fashion, beauty, fragrances, fitness & health and luxury goods. Target your campaign across the whole network or tailor it to niche audience segments.

What is the Marketing Objective?

Opportunity to build awareness of your brand to a truly engaged audience interested in fashion and beauty.

How does it work?

Packaging the best sites in their sector to give advertisers a simple method of extending their campaigns into specific audiences. All publisher partners are vetted and approved by Guardian editorial and promoted from guardian.co.uk. Campaigns can be targeted at the entire network or a selection of sites. Audience measured by comScore and Nielsen. Audience profile analysis.

Who's used it in the past?

Please contact a member of the Guardian team for details of previous advertisers.

Features / Benefits

Guardian Select Fashion and Beauty reaches a well-healed young professional audience with 45% in a professional/managerial or clerical job, 67% working full or part time and 40% educated to degree standard or equivalent (versus 24% of average online population). 20% of the ad network audience lives in a household with an income of £50K+. The network reaches 330k unique monthly users and receives 5.6m monthly global page impressions.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details330k unique users
16 - 24
25 - 34
35 - 44
Female
ABC1
ONLINE / AD NETWORKS
ONLINE / DISPLAY
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSBRANDED CONTENT / ONLINE
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