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Taxi Advertising: Reach consumers on the move

Provided by KBH On Train Media
KBH provide high quality taxi advertising solutions in the UK's busiest city centres.

Tell us about the Opportunity / What is it?

KBH is the UK's largest independent taxi advertising company, providing display opportunities inside and outside thousands of licensed taxis operating around busy city centre, high street and commercial locations. Presented at eye-level to capture the attention of pedestrian and vehicular audiences, taxi advertising reaches business, shopper, tourist and leisure profiles efficiently. Our reputation has been built on assurances of production quality, posting reliability and excellence in customer service - and a unique ability to develop innovative solutions to briefs

What is the Marketing Objective?

Awareness, familiarity, interest, image, trial, remind

How does it work?

Taxi advertising solutions are available in a range of formats: Taxi Liveries, where almost every inch of a taxi exterior is wrapped with a creative display, make a big impression on the street - whether delivering a brand message or supporting a promotion or product launch. Supersides are designed to follow the side profile of taxis below the window line. Two panels per taxi create high levels of impact and frequency on both sides of the street. Megasides are sculpted to cover both sides of the taxi fully from headlight to tail-light. Tip Seats dominate the taxi interior.

Who's used it in the past?

Over the last 12 months, our taxi advertising solutions have been used by: Microsoft, Police Sunglasses, Scottish Widows, Marriott Hotels, Tiffany's, Maxjet, Habitat, Guylian, Citiscape, Aegon, Dubai Tourism, Jigsaw, Party Poker, Gartmore and many more ...

Features / Benefits

Taxis appeal to advertisers for their visibility and mobility around the UK's major towns and cities, grabbing attention around the clock. Positioned in close proximity to pedestrian and vehicular audiences for eye level viewing, they're seen by millions of people each week and provide superb coverage of business, shopper, tourist and leisure profiles. National packages are available for large-scale campaigns, or you can use taxis for precise targeting of specific locations. Whichever option you choose, taxis are always flexible and cost-effective.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsCommuters, shoppers, tourists etc
25 - 34
35 - 44
All adults
Female
Male
AB
ABC1
OUTDOOR / TRANSIT MEDIA
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESS
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