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Tickertape sponsorship with Setanta Sports Pub TV

Provided by Avanti Screenmedia
Unique chance for your brand to sponsor the live tickertape service running during Setanta Premiership & SPL coverage.

Tell us about the Opportunity / What is it?

A new and unique sponsorship opportunity with Setanta Pub TV. Take commercial ownership of Setanta's tickertape service that will run during the live game action only. Give your brand absolute stand out with solus positioning.

What is the Marketing Objective?

Drive brand awareness and salience to a higher degree than traditional spot advertising.

How does it work?

The tickertape service will run on screen during the live action only. It will appear for 15 / 20 seconds every 2 / 3 minutes. The content is still TBC, but is likely to feature a results update service, Setanta marketing and branding, and the sponsors image / logo.

Who's used it in the past?

This is the first time that this service has been put on offer.

Features / Benefits

A media first and a unique opportunity. Create a position of massive stand out as the only advertiser / sponsor running on the tickertape service. As the solus advertiser the potential to drive word of mouth 'talkability' is massive - on average over 18% of customers discuss brands that they have seen advertised in the football.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£251k to £500kCore audience: 18-34 males. Total footfall: 41.5m per season
16 - 24
25 - 34
Male
AB
ABC1
OUTDOOR / DIGITAL OUTDOOR
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSSPONSORSHIP / MEDIA
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