This idea is archived

World Cup 2010 Supplement Love It/Hate It Advertise to 1m+

Provided by Newsquest Media Sales
The opportunity to sponsor Newsquest's 16 page pull-out supplement (Love It) with a 4 page wrap around (Hate It)

Tell us about the Opportunity / What is it?

A world cup supplement that caters for the football fan and football hater as the country prepares for 4 weeks of World Cup fever this summer. - 16 page supplement featuring World Cup mania. Editorial, competitions, features etc - everything the football fan needs to be clued up for the greatest football show on earth - 4 page wrap featuring loads of ideas for the perfect alternative summer for the football hater that just wants to avoid events in South Africa

What is the Marketing Objective?

Build your brand, capitalise on the major sporting event of the year, with fans and non-fans alike.

How does it work?

Supplement will sit within our Daily Package titles - flagship brands with prominent existing sports platforms which are a major readership driver Solus sponsorship available for the total platform, including front page puffs, promotional offers, competitions, product advertising positions throughout. The opportunity to measure response and effectiveness of your sponsorship via our 3000-strong reader panel - insight delivered 48 hours after the supplement runs.

Who's used it in the past?

New opportunity.

Features / Benefits

- Leverage the World Cup amongst local media consumers - Local engagement and cut-through - Large local audience in non-Metropolitan areas - Measurability and accountability via Reader Panel - Advice/research available on how national brands can best leverage local communications to really connect with readers/customers - Quality, flagship titles = optimum environment for brands

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsOver 1 million readers of Newsquest's Daily Package.
25 - 34
35 - 44
45 - 54
Male
Both
ABC1
C2
LOCAL MEDIA / REGIONAL
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL01 Jun 10 - 30 Jun 10BUILD AWARENESSSPONSORSHIP / SPORT / FOOTBALL
Many more ideas on GetMeMedia.com   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas

Age

Gender

Media Route

Marketing Route

Full Search Options
Getmemedia.com is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Getmemedia.com Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service