This idea is archived

Sponsor the 2013 Ashes and Home Test Cricket on Sky Sports

Provided by Sky Media
Sponsorship Opportunity with Sky Media for Exclusive Live Coverage of 2013 Ashes and Home Tests.

Tell us about the Opportunity / What is it?

Sky Sports will reaffirm its position as the home of top level international cricket in 2013, with exclusively live coverage of England Home Tests. We are pleased to offer the opportunity to sponsor the 2013 Ashes and Home Tests with Sky Media on TV, online, and on Sky Sports mobile app. One of the most celebrated rivalries in cricket will be renewed as England takes on Australia for the coveted Ashes. Also two tests against a strong New Zealand side, and 2013 looks set to be a pulsating year for Test Match Cricket on Sky Sports

What is the Marketing Objective?

Build brand awareness through sponsoring Sky Sports exclusively live coverage of all Home Tests 2013, including the most prestigious series in the Cricket calendar- The Ashes. Communicate to a male-biased audience in their own environment. Brand stand-out and point of difference to communication strategy.

How does it work?

Accreditation will include live fixtures (Average per game, based on 2012): 15 seconds open and closing credit, 24 x 5 second idents, and 12 x logo breaks. Accreditation will include highlights: 15 seconds opening and closing credit and 5 x centre breaks (2 x 5 seconds per centre break). Schedule/breaks are estimated and subject to change.

Who's used it in the past?

Please contact Mike Murphy for details.

Features / Benefits

The sponsorship provides the opportunity to associate your brand with Sky Sports critically acclaimed cricket coverage and build a cross-platform campaign across many media platforms, including and Sky Sports' mobile, plus accreditation on the move with Sky Go.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsEstimated to reach approximately 4 million males
25 - 34
35 - 44
45 - 54
All adults
LocationTimingsMarketing ObjectiveOpportunity Type
Many more ideas on   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas



Media Route

Marketing Route

Full Search Options is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service