Sky Sports provides an opportunity for sponsors to reach a highly engaged, Male ABC1, mobile, and online audience by providing the advertiser a chance to reach cricket fans at the number one destination to catch top level action in 2013, with unrivalled coverage of England's One-Day-International (ODI) and Twenty20 (T20) Cricket. After establishing themselves as a major force in the short form game, England will have to be at their very best to fend off a strong New Zealand side, as well as old rivals and ever strong Australia!

Build brand awareness in conjunction with Sky Sports critically acclaimed cricket coverage with a stellar line up of presenters and pundits. Communicate to a male-biased audience in their own environment. Brand stand-out and point of difference to communications strategy.

Live ODI's accreditation: 15 second opening & closing credit, 25 x 5 indents, & 12 x logo breaks. Avg 8 hours coverage per ODI. Live T20s accreditation: 15 second opening & closing credit, 8 x 5 second indents, & 8 x logo breaks. Avg 4 hours coverage per T20. Highlights accreditation: 15 second opening & closing credit & 5 x centre breaks (2 x 5 seconds per centre break). Avg of 4x2 hour repeats per day's play Sponsorship of Sky Sports Cricket NatWest Series integrates our partner's content through sponsorship strips, Score Centre and other placements.

Please contact Mike Murphy for details.

Sky Sports will show exclusively live coverage of the 2012 ODIs and T20s, a fiercely contested series of Cricket between top level sides. Brand will gain awareness through association with Sky Sports critically acclaimed cricket coverage, and a stellar line up of presenters and pundits. A unique opportunity to reach a highly engaged, targeted Male ABC1 audience.