Advertise to the business & leisure traveller
Provided by Acentic Media
In-room hotel advertising opportunity with a network of 126,487 rooms across 40 countries
Tell us about the Opportunity / What is it?
Acentic Media has been established to enable its hotel in-room entertainment technology to accommodate hotel advertising, opening up a new European channel for international brands to target the elusive business and leisure traveller in a non-cluttered, relaxed environment where they are most receptive. We can run advertising across environments like the wi-fi landing page, the welcome page, in-room movie guide and more.
How does it work?
Acentic Media is capable of managing and displaying different media formats including video, MPEG, MPUs, animations and stills. The medium can be centrally/remotely controlled with scheduling, time and date stamping capabilities. There are also a number of different environments through which we can incorporate advertising messages. For example, the "Welcome Page"- seen by every guest as they enter their room as it is turned on automatically by reception at check-in. Strictly restricted to maximum of 3 advertisers, ads run between movie trailers to ensure guest engagement.
Who's used it in the past?
Previous campaigns we've run include advertisers such as Coca-Cola, American Express, Mastercard, BAA and more.
Features / Benefits
The features and benefits for advertisers are numerous; A captive audience in a non-cluttered environment. Targets upmarket travellers with little wastage. Delivery via an established medium with a known and interested audience. Guaranteed exposure to all guests. Measureable medium with auditing potential