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Posted on 02 October 2009 at 17:04        Last modified on 07 January 2010 at 15:40 Printer Friendly View    Back to Homepage
Reference Title Provided By
5233 B4U Network The biggest Asian Music & Movies channels in the UK. ZMTV

At a Glance

Guide Price
£0 to £50k   More information
Reach & Frequency B4U Music - 778,000 viewers & B4U Movies - 516,000 viewers
Target Audience
16 - 24
25 - 34
Female
Male
AB
Media Type TV
Location NATIONAL
Timings
All Year   More information
Marketing Objective
Build Awareness   More information
Opportunity Type
 

Tell us about the Opportunity / What is it?
B4U Network offers spot ads and sponsorship in tailor-made packages for UK advertisers to reach the biggest and most affluent Asian tv audiences. B4U Music Is a 24-hour South Asian music channel, with the biggest hits, star interviews and news. Free-to-air on Sky 781. B4U Movies: Bollywood at its best! Guaranteed 5 top movies every day. Showcases star-studded premières and blockbusters. Premium on Sky 780.
 
How does it work?
Airtime is sold by spot, in packages by daypart. Tailor-mnade sponsorship packages are available on both channels.
 
Who's used it in the past?
COI, DfS, Ford, GoCompare.com, GSK, Ikea, Kellogg's, Kimberly Clark, Lloyds TSB, Western Union, and many others.
 
Features / Benefits
B4U Network channels are extremely efficient in reaching their target market and offer advertisers exceptional value for money. B4U Music reaches 50% of UK Asian adults (778,000 viewers) and B4U Movies 33% (516,000 viewers). Together reaching nearly a million UK Asians.
 

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