This idea is archived

CASE STUDY:Get a competitive edge in large contract negotiations

Provided by Astus UK Limited
By bartering media space for this client, we have been able to secure them over £1m in new corporate mobile phone contracts.

What was the Challenge / Background of the Campaign?

This is one of the financially beneficial services Astus can provide for our clients. Our client secured nearly £1m in new corporate contracts from other Astus clients. We were able to make switching phone contracts to this mobile network provider more attractive as we enabled our existing clients part-pay for the cost of the contracts with their products. Our telecoms client got paid the full amount in cash and did not discount the price. This is because the clients swapping their contracts had paid the through Astus and we converted the product into cash. Find out more...

What was the Campaign Objective?

To make our client more competitive in contract negotiations by bartering their media. It might sound complicated but it is an incredibly cost efficient way of bringing down your mobile contracts overheads down. Let us tell you more with a tailored example of how it could work.

printer friendly version
BudgetReach & FrequencyTarget AudienceMedia Used
Contact for detailsABC1 Adults
35 - 44
45 - 54
Both
ABC1
MOBILE
Campaign LocationCampaign DurationMarketing ObjectiveCampaign Type
NATIONALAll YearDRIVE PENETRATION
Many more ideas on GetMeMedia.com   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service
      

Search for Ideas

      
            

Age

            
select
            

Gender

            
select
            

Media Route

            
select
            

Marketing Route

            
select
            Full Search Options       
Getmemedia.com is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Getmemedia.com Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service