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Create impact through innovative Titan roadside billboards.

Provided by Titan Outdoor UK
Titan can execute a variety of creative solutions to innovatively transform and deliver stature to a roadside billboard campaign

Tell us about the Opportunity / What is it?

Opportunity to create a national branding campaign on some of the best quality, highest VAC sites throughout the UK. Titan's estate is strong within key conurbations which means brands can be communicated as market leaders to a broadcast audience on a national basis.

What is the Marketing Objective?

Roadside is an effective way to create communication to a mass audience on a national basis. By targeting a broad spectrum, brands can become household names that are recognised by everyone within the UK. Titan's estate is focused on quality sites, the best locations and the highest VAC. We ensure this quality is applied on a national basis to guaratee advertisers communicate to a high standard to a mass audience.

How does it work?

A variety of 3D and inflatable elements can be added to both paper and backlight formats to create eyecatching special builds with endless possibilities. With an addition of lighting technology advertisers can add dynamic movement that is impossible to miss. The scale and quality of any advertising is essential to the way the brand is perceived. Roadside special builds will get your client's brand seen and enhance their advertising campaign.

Who's used it in the past?

Anheuser Busch booked the largest special build campaign last year on national 96 sheet roadside formats. The campaign promoted three brands, Seaworld, Busch Gardens and Discovery Cove with a combination of paper and paste 96 sheets and backlights. The campaign ran for 6 weeks up to Christmas to promote early summer holidays this year. The unmissable formats enhanced the scale and stature of the brand. Titan worked with the agency to create an impactful and memorable campaign as each attraction had variety of creatives and special builds

Features / Benefits

Provides the largest opportunity to showcase creative ideas and add outstanding quality. Eye-catching formats ideal to maintain brand awareness over a long period of time. Advertisers can communicate broadly through unrivalled coverage of the UK, stand out in key conurbations ot target key audiences or retail destinations. Titan will provide you with expert advise from our in-house creative studio and offer production inclusive costs as well as managing the process. Titan will work with you to produce all possible solutions for your campaign. Anything is possible.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsMass audience, both commuters and leisure travellers.
25 - 34
35 - 44
45 - 54
Female
Male
ABC1
OUTDOOR
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESS
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