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Exclusive domination of Wembley Park Station during FA Cup Final

Provided by Exterion Media
Opportunity to dominate Wembley Park station on the day of the FA Cup Final. Reach an audience of 79,000 before & after game.

Tell us about the Opportunity / What is it?

Dominate Wembley Park underground station for an exclusive and powerful connection to the 2010 FA Cup final and the fans attending. Be part of a hugely memorable experience. Due to restrictions, this is the closest brands can get to Wembley & the most impactful way to target fans. This is an excellent opportunity to -tap into the excitement and energy, associate your brand with joy and success and get consumers thinking about your brand.

What is the Marketing Objective?

Station dominations are memorable, convey scale & provide a point of difference by immersing consumers within advertising that is welcomed.

How does it work?

ALL 144 sites at Wembley Park, including: 22m Over Exit Landmark; 33m Ticket Hall Site; Ticket Gateways (incl. paddles); 2 x Stairwell Landmarks; 8 x Vinyl Bespoke Impact Sites; 48 x LEPs; 7 x 16 Sheets; 6 x 12 Sheets; 23 x 4 Sheets and 3 x 6 Sheets.

Who's used it in the past?

Eon and Sky Sports have used this opportunity in the past.

Features / Benefits

Station dominations are memorable, convey scale & provide a point of difference by immersing consumers within advertising that is welcomed - "The advertising is bold & striking. It's everywhere. It gives a real sense of ownership." - Jamie, Cardiff fan 2008. "The atmosphere and sense of occasion would be impossible to beat at any domestic cup competition, anywhere in the World " - Steve, Portsmouth fan 2008. Station dominations communicate emotive brand values and positive brand positioning and get consumers thinking about your brand.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£51k to £100kReach an audience of c79,000 before & after the game
16 - 24
25 - 34
Male
AB
ABC1
OUTDOOR
LocationTimingsMarketing ObjectiveOpportunity Type
London01 May 10 - 30 May 10BRAND STATURE
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