Buying local is one of the hottest trends in retail, and our newspaper websites allow high impact store launches through home page takeovers across desktop and mobile. Our market leading brands such as the Bristol Evening Post and Hull Daily Mail champion the local high street, supporting major brands and independents alike. Clients such as TK Maxx, Tesco and Asda regularly use our sites when opening or refurbishing key stores, often combining with mobile and print advertising to reach across multiple platforms.

Our 72 newspaper title sites and 26 regional ThisIs sites allow you to target from city to suburb. A phenomenal 40% of local adults read our titles. High impact home page takeovers drive increased awareness and generate footfall in store. You can exploit opportunities to combine with online competitions, for bespoke data capture and social sharing. Reach users while they are on the move by running across desktop and mobile sites and complement with print advertising.

Home page takeovers are simple to create but have huge impact and much higher click through rates on average than standard display campaigns. If you need increased reach we can retarget across the AN Media network. We will soon be offering IAB rich media ad units such as billboard and portrait to amplify this offering.

TK Maxx, Tesco, Asda, Bathroom Village etc

These high impact campaigns on average achieve ctrs of around 0.2-0.4%. We reach around 5 million females, 55% ABC1, with an average income of £40k, covering around 20% of the UK population. In our regions on average 40% of the local adult population read our websites, while in some locations such as Hull and Leicester that rises to a whopping 80%.