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Multi-dimensional Promotions with TV Show Invasion

Provided by Warner Bros. Entertainment Uk
Bespoke promotions associated with brand new US drama series - Invasion.

Tell us about the Opportunity / What is it?

Invasion is a brand new US drama series from Emmy Award-winning director Thomas Schlamme (The West Wing, ER) which reaches 2.3m viewers per week. Invasion depicts the aftermath of a devastating hurricane on a small Florida town, but the storm seems to be a backdrop for something far more sinister. We can work with you to develop bespoke promotions to associate your brand with Invasion.

How does it work?

Bespoke promotions - anything from a simple on-pack promotion but could be as broad as online, mobile, wireless. These would be specially created and tailored to suit your brand.There are 22 episodes, with the US series currently airing on Channel 4 on Sundays at 8pm. There will be a DVD release in Summer 06.

Who's used it in the past?

Invasion is a brand new show for the 2005-2006 season, so your promotion could be the first brand association in the UK for this hot new TV property. Warner Bros TV has worked on similar bespoke promotions for other TV properties including The OC, Joey and Two and A Half Men.

Features / Benefits

A chance for your brand to be associated with a hot new show from the US. Great for cutting through to upmarket TV viewers. Likely to appeal to a similar audience to Lost the huge TV hit from 2005.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details2.3m upmarket adult tv viewers / week
RETAIL MEDIA
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSSALES PROMOTION
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