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Online & Email Advertising to the Argos.co.uk Consumer Database

Provided by Argos
Promote your brand through the UK's number 1 retail site with exclusive banner ads via order confirmations and emails.

Tell us about the Opportunity / What is it?

This is an exclusive opportunity to promote your brand to argos.co.uk's customer base through the use of thank you pages and confirmation emails. Argos is the UK's number one retail website with over 40 years of experience bringing customers choice and convenience, and with over 5 million engaged customers, brands can benefit from the exposure this trusted well known retailer can achieve.

What is the Marketing Objective?

Advertising on thank you pages and email confirmations allows you to build awareness and also to reach & gain customer interaction at a time they are actively purchasing. Our largest customer segments are females aged 25-44, AB, married, have young kids and also work full time, however data shows Argos customers are still very close to the national averages.

How does it work?

Banner ads are available on order confirmation pages online when customers purchase on the argos.co.uk site, confirmations are also sent out via email, allowing your reach to extend through to our 3rd party opted in base. Both sets of ads can link through to external websites or to relevant products on the Argos site. Argos.co.uk currently has over 1.4 million impressions per week on this effective media opportunity.

Who's used it in the past?

Previous successful users of this fantastic media opportunity are Braun Cooltec, Dulux, Hasbro, Homebase and many others.

Features / Benefits

Argos is a brand consumers trust, it has the most visited high street retail website & brands can benefit from advertising alongside such a well known name. With high reach and stand out on the pages this can add amplification to brand campaigns, with our audience reach extending to cover almost all demographics. Furthermore we offer full tracking and analysis on all campaigns.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kAverage 1.3 million impressions per week
25 - 34
35 - 44
45 - 54
Female
Both
ABC1
C2
Main Shopper
DIRECT MARKETING / EMAIL
ONLINE / DISPLAY
RETAIL MEDIA
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSSHOPPER MKTG
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