This idea is archived

Online photography community, product reviews, forums, news

Provided by Time Inc. UK
Websites for two of Britain's top photography magazines: IPC Media's Amateur Photographer and What Digital Camera.

Tell us about the Opportunity / What is it?

Unrivalled marketing opportunities targeting keen enthusiasts in the photography/technology environment. Many advertising opportunities and formats available.

What is the Marketing Objective?

Site provides a dedicated resource for online information on photography and cameras. A captive and dedicated audience of active buyers of photography equipment, services and accessories.

How does it work?

Consumer interacts with the site through product reviews, news, and a vast active forum community regularly posting on message boards.

Who's used it in the past?

Canon, Nikon, Samsung, Olympus, Apple, DXO, Labs.

Features / Benefits

Strong Loyal Community - Ability to market your product in a familiar and trusted location to a vast audience of targeted consumers. Very active forums - Very high traffic levels and constant activity enables campaigns to be viewed en mass. Respected voice in the industry - By advertising on the site the advertiser can associate itself with the gold standard in photography that the magazine advocates.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsABC1 Audience with Male bias. Photography enthusiasts.
25 - 34
35 - 44
45 - 54
Male
AB
ABC1
MAGS / CONSUMER
ONLINE
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearPOS PROXIMITY
Many more ideas on GetMeMedia.com   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas

Age

Gender

Media Route

Marketing Route

Full Search Options
Getmemedia.com is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Getmemedia.com Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service