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Opportunity to Sponsor Smooth Radio's Drivetime Show

Provided by Real and Smooth Ltd
Showcase your brand on a national scale with the Smooth Radio Drivetime Show hosted by David 'Kid' Jensen.

Tell us about the Opportunity / What is it?

Sponsoring the Smooth Radio Drivetime Show is a great way to showcase your brand on a national scale. Broadcasting legend David 'Kid' Jensen hosts the show from 4pm - 8 pm every Monday - Friday* on Smooth Radio and provides great music at the end of the Smooth Workday! Smooth listeners can also hear the Smooth Box Office with suggestions of great nights out, there's the chance to win £1,000 at 5.30 and then there's a decade of great memories in the "70's @ 7'. *Show begins at 5pm in Glasgow.

What is the Marketing Objective?

Raise awareness of your brand.

How does it work?

The sponsor of Smooth Radio Drivetime will receive 3 credits per hour from 4pm - 8pm Monday - Friday*. The sponsorship will allow clients to deliver key messages in sponsorship credits across the show. Sponsorship credits can be regularly updated to reflect relevant brand messaging. *Show begins at 5pm in Glasgow.

Who's used it in the past?

The show was previously sponsored by Honda, Peugeot and is currently sponsored by Foxy Bingo.

Features / Benefits

The sponsorship would be a partnership between Smooth Radio and the sponsor. To make the sponsorship bespoke we could introduce a regular feature on the Drivetime show page on smoothradio.co.uk, allowing 24 hour interaction with the Smooth Radio audience. Smooth Radio could also offer value through brand inclusion in bi-weekly newsletters which are sent to over 70,000 subscribers.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsReaching 1.34 milllion listeners every week (Rajar Q211)
35 - 44
45 - 54
55 - 64
Both
ABC1
C2
RADIO / NATIONAL
RADIO / REGIONAL
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSSPONSORSHIP / MEDIA
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