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Posted on 26 June 2009 at 10:33        Last modified on 16 May 2011 at 09:45 Printer Friendly View    Back to Homepage
This opportunity is Archived
Reference Title Provided By
4821 Reach elite business people via The Jet Centre at LCY London City Airport

At a Glance

Guide Price
£0 to £50k   More information
Reach & Frequency The Jet Centre serviced approx 18,000 passengers in 2008
Target Audience
25 - 34
35 - 44
45 - 54
All Genders
AB
ABC1
Media Type OUTDOOR
Location London
Timings
All Year   More information
Marketing Objective
BUILD AWARENESS   More information
Opportunity Type
 

Tell us about the Opportunity / What is it?
London City Airport's Jet Centre services the crème del la crème of business audiences. This unique business audience can now be subtly engaged through our NEW digital screen network where you can bring your brand to life. The new digital screen network targets 100% of the Jet Centre's passengers, with screens located in both the reception/security area and arrivals area - both areas have an element of dwell time.
How does it work?
2 digital screens located in the Jet Centre. The first is located in the departure area, the other located in the arrivals area, both digital screens are positioned head on. The digital spots are sold per 10 seconds with the opportunity to book up to 40 seconds.
Who's used it in the past?
This is a brand new opportunity.
Features / Benefits
The exclusivity, quality and convenience of travelling from the ONLY airport in London, provides the perfect platform to engage with this exceptionally hard to reach audience. The Jet Centre serviced approximately 18,000 passengers in 2008 and approximately 10,000 flights in 2008. Passengers predominately consist of the highest level executives.