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Sponsor the Scottish Premier League 2012/2013 on Sky & ESPN

Provided by Sky Media
The Scottish football season returns. Now is your chance to get your brand in front of this passionate audience.

Tell us about the Opportunity / What is it?

Sky Media and ESPN will once again follow the greatest football north of the border with comprehensive coverage of the 2012/13 Scottish Premier League. With editorial coverage of the SPL extending to online and mobile, the UK's avid SPL fans will have a greater opportunity to get their Scottish football than ever before.

What is the Marketing Objective?

Opportunity to build awareness of your brand with both the Sky Sports and ESPN audience. ESPN viewers are more likely to: - earn 21% higher than the average UK income; more likely to play sport than the average UK adult; buy brand new cars than the average UK adult; travel abroad than the average UK adult and keep up with latest developments with technology.

How does it work?

Season runs 4th August 2012 until 19th May 2013. Sky Sports gives 30 live fixtures, 2 x 15 second opener and closer, 4 x centre breaks (2 x 5 second idents per centre break), 3 repeats per game (on average), 2 x 15 second opener and closer and 2x centre breaks (2 x 5 second idents per centre break). ESPN gives 30 live fixtures, 2 x 15 second opener and closer, 5 x centre breaks (2 x 5 second idents per centre break), 4 repeats per game (on average) and 2 x 15 second opener and closer.

Who's used it in the past?

Contact for details

Features / Benefits

SPL on Sky Sports and ESPN offers the sponsor a chance to build and association with Scotland's Premier football competition. Running from August to May, the 2012/13 SPL offers brands high frequency and longevity of messaging. With content across broadcast, online and mobile platforms, the 2012/13 SPL sponsorship is a true crossmedia offering.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsapproximately 1.68m ABC1 males across the season
16 - 24
25 - 34
Male
ABC1
TV
LocationTimingsMarketing ObjectiveOpportunity Type
Scotland, NATIONAL01 Aug 12 - 31 May 13BUILD AWARENESSSPONSORSHIP / SPORT / FOOTBALL
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