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Sponsorship of Modball Rally 2017

Provided by Modball Rally
Commercial packages are available at the 2017 Modball Rally - a exclusive car rally across Europe for wealthy millennials.

Tell us about the Opportunity / What is it?

Modball is an international road rally which takes place on public roads annually. Founded in 2007 it sees an entry of 180 cars per event which are mostly luxury sports cars. The rally is not a race nor a rally in the traditional sense; it is a road trip adventure for the wealthiest of millennials which garners a huge marketing presence by both followers and celebrity influencers keen to be positioned within the luxury lifestyle market. Modball Rally is currently accepting new sponsors. Sponsorship is based per event and commercial packages are built to suit your needs.

What is the Marketing Objective?

Having 180 super cars, influencers, celebrities, models and live entertainment attracts huge crowds to our free public live events. This crowd is a guaranteed positive audience for our partners to engage with and build long-lasting relationships. Modball provides an excellent opportunity to grow your brand and reach a large audience. It has become the platform for commercial partners to gain a positive impression on a new global audience of all ages and backgrounds.

How does it work?

365 days of consistent marketing. A lifestyle brand for commercial partners looking to expand their audience. Modball Rally adapts its commercial packages to suit its partners. The packages segment into: branding opportunities; retail engagement opportunities; influencer and celebrity relationships; direct access to Modball clients; charitable inclusion and co-branding. Modball Rally combines live events, private events, exhibitions in front of huge crowds, online social media marketing and direct avenues for partners to engage with our clients and audience.

Who's used it in the past?

Modball Rally works with great companies around the world for each of its events. Each rally receives huge press and media and has an amazing social reach. Yiannnimize, GoPro, SmarTrack, OnTime Automotive, Maxim and Monster have all successfully been involved with Modball Rally. "We reached millions of people from just one event and now have bookings 12 months in advance from Modball clients'' Yianny, CEO Yiannnimize. As our sponsorships aew based per event, if you are a European, Australian or American company you can choose to work with your local Modball Rally event.

Features / Benefits

The rally incorporates influencers, journalists, bloggers, YouTubers, photographers, celebrities and videographers gaining a billion-strong impression count each year through social media. > Modball Rally closes down central London each year to start the rally in front of over 100,000 fans. Partners can position their brand on banners, signage, cinema screens, the Modball cars, start line gantries and everywhere else there is space to be seen. > Vehicle branding offers 180 beautiful cars identically branded... 180 moving billboards displaying your message or brand.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£51k to £100kMillions of fans across Europe
16 - 24
25 - 34
Male
ABC1
UNUSUAL
LocationTimingsMarketing ObjectiveOpportunity Type
INTERNATIONAL24 Jun 17 - 01 Jul 17BRAND ATTITUDEEVENTS
PUBLIC RELATIONS
SPONSORSHIP / SPORT / MOTORSPORT
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