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Sponsorship Opportunity of Give Out Girls

Provided by Sky Media
Unique chance to associate your brand with the new UK comedy coming to Sky Living HD!

Tell us about the Opportunity / What is it?

Give Out Girls is a sharply observed, character led sitcom about a gang of four girls (and a couple of guys) who work in the world of 'promotions'. Who are those girls out at 7am, dressed as light bulbs, giving you stuff you don't want? It's a world that's instantly recognisable to anyone who's ever done a job simply to pay the rent. It's about working hard at avoiding hard work and how your colleagues by default become your mates. The sponsorship will see a brand gain broadcast, online, Sky Go and On Demand credits around this new fun-loving sitcom.

What is the Marketing Objective?

The cross-platform opportunity will achieve various marketing objectives from gaining brand awareness to driving trial and increasing sales of your brand.

How does it work?

Sky Living, HD and +1. Package consisting of 6 x 30min episodes plus repeats on Sky Living channels and any showings on Sky On Demand and Sky Go. Sponsorship Credits- opening and closing and break bumpers. The sponsor will receive logo accreditation on all programme specific trailers. Online- permanent headline sponsor placement on all show pages across Sky Living.com. Roadblock of all display placements on show microsite (MPU & Leaderboard). Video sponsorship bumpers. 500,000 Run of entertainment sites mixed format ad placements for duration of activity.

Who's used it in the past?

This is a brand new opportunity.

Features / Benefits

The familiarity of the content will enable viewers to engage and reminisce with the show. • Popular and well known talent will add credibility to the show and increase coverage. • Give Out Girls will join a growing list of successful Sky comedy commissions on the channel.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsHWCH 1.63 TVR; WABC 1TVR ; W34 0.93TVR
16 - 24
25 - 34
35 - 44
Female
ABC1
ONLINE
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALUntil 30 Aug 14BUILD AWARENESSSPONSORSHIP / MEDIA
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