The X Factor is back! Get your brand's logo and a clickable link on our premium pushdown competition on the X Factor homepage. This is a great opportunity to use this exclusive inventory to maximise Q4 results in the all important Xmas trading period.

This opportunity is proven to help drive sales and, importantly, we'll also enable you to capture all the important data to further engage with the viewers and turn them into your customers.

The image above shows what our last premium pushdown on the homepage of Britain's Got Talent looked like. Through targeted online inventory we'll get your brand in front of this enormous audience (5.5 million uniques and 16 million page views).

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Competitions are an excellent way of getting brand messages across to a large audience and wide demographic. They create greater reader buy-in and longer user engagement with the brand thus increased brand loyalty. Providing clean and up-to-date and detailed data capture allowing brands to continue talking to this engaged audience long after the competition has finished. Increased CTR and SEO. There is also an opportunity to run an offer alongside the competition prize increasing sales. Positive brand alignment and association. Competitions are very quantifiable