This idea is archived

Talk to the X Factor online audience

Provided by Rebecca Garrett Media
One last chance for your brand to talk directly to The X Factor online audience via ad space!

Tell us about the Opportunity / What is it?

The X Factor is back! Get your brand's logo and a clickable link on our premium pushdown competition on the X Factor homepage. This is a great opportunity to use this exclusive inventory to maximise Q4 results in the all important Xmas trading period.

What is the Marketing Objective?

This opportunity is proven to help drive sales and, importantly, we'll also enable you to capture all the important data to further engage with the viewers and turn them into your customers.

How does it work?

The image above shows what our last premium pushdown on the homepage of Britain's Got Talent looked like. Through targeted online inventory we'll get your brand in front of this enormous audience (5.5 million uniques and 16 million page views).

Who's used it in the past?

Virgin Butlins P&O Ferries Venture Photography Holiday Cottages Organic Surge Secret Sales Hair Rehab

Features / Benefits

Competitions are an excellent way of getting brand messages across to a large audience and wide demographic. They create greater reader buy-in and longer user engagement with the brand thus increased brand loyalty. Providing clean and up-to-date and detailed data capture allowing brands to continue talking to this engaged audience long after the competition has finished. Increased CTR and SEO. There is also an opportunity to run an offer alongside the competition prize increasing sales. Positive brand alignment and association. Competitions are very quantifiable

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details
16 - 24
35 - 44
45 - 54
Both
ABC1
C2
Students
ONLINE
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL24 Aug 14 - 28 Dec 14BUILD AWARENESS
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