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UTinterstitial from Utarget: full page internet advertising

Provided by Utarget Plc
UTinterstitial are full page online ads delivered over a network of 200+ top websites and generating very high response rates

Tell us about the Opportunity / What is it?

UTinterstitial are full page online adverts which can reach 10m+ UK internet users every month through the UTsubs network of 200+ leading UK websites. UTinterstitial adverts can consist of an advertiser’s web page or a special campaign page and can be demographically targeted by 10+ consumer sectors, e.g. finance and motoring. The format is highly effective for branding and direct response. UTinterstitial adverts combine strong impact, wide reach and precision targeting to deliver excellent response rates and ROI.

What is the Marketing Objective?

UTinterstitial generates very high response from users and so delivers superior Cost-Per-Acquisition and Return-On-Investment for online advertisers. UTinterstitial is particular suitable for direct response campaigns but with the full page format is effective at high impact branded messaging

How does it work?

A UTinterstitial advert automatically appears to the internet user, full page, within one of our network websites, when the user moves from one section to another of the site. The advert can be an existing webpage or specially designed campaign or “splash” page. Adverts can run across the entire network of 630+ sites or be demographically targeted through 20+ consumer channels. UTinterstitial ads are capped to two per day per user.

Who's used it in the past?

We have managed campaigns across our networks for FT.com, O2, Dell, Carphone Warehouse, Alliance & Leicester, Norwich Union, BA, AOL, American Express, Dating Direct, Royal Mail, Ancestry.co.uk and Guardian Credit either directly or through major media buying agencies such as Diffiniti, Harvest, Mediavest, Quantum, Carat, Zed and Agency.com.

Features / Benefits

Full page adverts mean excellent opportunities for online branding combined with high impact direct response.10m+ internet users each month means wide UK internet consumer audience reach. Over 10 available consumer sectors means precise demographic targeting within the network. Fully tracked and measured campaigns means maximum performance and ROI.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsOver 10m UK internet users
0 - 9
16 - 24
25 - 34
35 - 44
45 - 54
Female
Male
AB
ABC1
ONLINE
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearDIRECT RESPONSE
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