Sponsorship opportunity for a brand new factual series 'Obese: A Year To Save My Life on Sky1 HD. This is an exclusive UK premiere, the 9 part series will air from January 2012. Filmed over the course of a year, cameras follow nine people who need to lose weight before obesity kills them. Each programme will follow the highs and lows of one participant's journey to reveal an intimate and compelling portrait of their lives as they struggle to follow a strict weight loss programme of diet, exercise and therapy.

Build brand awareness.

Each episode the sponsorship will run in the opening credits: 1 x 15 seconds; break bumpers: 2 x 5 seconds per centre break (3 centre breaks per 1 hour show) and the closing credit: 1 x 15 seconds on Sky 1 & Sky 1 HD. Plus repeats on Sky 1 & Sky 2 and any showings on Sky Anytime & Sky Go. The sponsor would receive logo accreditation on all programme specific trailers that are 20 seconds or greater in length. ***Online sponsorship is also available.

Contact Sky Media.

Multi-platform distribution including repeats on Sky1 and Sky2. Brand association with award winning entertainment channel Sky1. Plus, Sky1 website online reach of - Unique Users: 767,000; Page Views: 11.4 million