Advertise on Capital FM - the UK's No.1 Hit Music Station
Provided by Global Radio
The New Capital Network provides mainstream entertainment in a fast paced and energetic format to a mass young market.
Tell us about the Opportunity / What is it?
January the 3rd saw the launch of the new Capital FM Network. The new hit music network rolled out across the UK and its coverage leapt from 2.1 million to over 7 million listeners nationwide* - after 1 full year. The New Capital Network provides mainstream entertainment in a fast paced and energetic format to a mass young market. Capital talks to the NOW generation. www.capitalfm.com is also a source of up to date music and showbiz news for this broad young audience.
What is the Marketing Objective?
Advertise on the UK's No.1 Hit Music Station
How does it work?
Capital's target audience of 15-34 year olds are big fans of popular music, they are media savvy and are on trend. Capital gives them social currency which they use to fit in with their friends. They live on their mobile phone and life is just a text, tweet or status update away. Capital's audience love brands which they trust.
Who's used it in the past?
An endless list of advertisers have used this platform to reach our dedicated audiences, for further details please contact Sally Pomphrey via the contact details tab.
Features / Benefits
Where better to find the very best hit music, the hottest showbiz interviews, the latest places to go and 24 hour news to keep you in touch with all major cities around the UK. All Capital's stations retain locality in core shows such as Breakfast and Drive with the rest of the day and evenings shows broadcasting nationally. London wakes up to the biggest commercial breakfast show every day, with over 1.3 million listeners tuning in every week, up 16% in reach and 28% in hours quarter on quarter.