Unique Opportunity Brand this Camden Icon
Provided by Popcorn Outdoor
Located opposite the Roundhouse in Camden, it is now possible to brand one of London's most famous live venues - the Barfly!
Tell us about the Opportunity / What is it?
Opportunity to brand the entire outside 2 walls facing traffic of Camden's Barfly. The club is home to upcoming artists as well as hosting well-known bands. It is located opposite the Roundhouse as well, so will reach people visiting that venue.
The paintwork takes a couple of days to complete (based on a simple design). Using time-lapse technology and uploading the video to Youtube, Facebook and Twitter, your brands will go viral attracting thousands of additional impacts.
What is the Marketing Objective?
This opportunity would be very effective for campaigns needing to create big impact, so, great for iconic brand building and raising awareness of large scale messaging and launches.
How does it work?
It takes around 2 days minimum for some of the country's best artists to paint the building whilst the job is filmed. At the end of the work, the building is branded and the time-lapse video is uploaded onto Twitter, Facebook and YouTube for the secondary audience.
Who's used it in the past?
Features / Benefits
No other media owner is offering this type of platform. Should the client want to, it is also possible to extend the branding to the internal walls as well, so a complete ownership of the Barfly.