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Fantasy Football Euro 2008

Provided by Metro (Associated Newspapers)
A fantastic opportunity of a cross media sponsorship online and in paper from season experts experienced in games.

Tell us about the Opportunity / What is it?

Fantasy Football covers a period of over 5 weeks of coverage (2 weeks recruitment phase and 3 weeks games phase). It's a perfect cross media sponsorship opportunity encorporating editorial pieces, display advertising and front cover flashes in the paper. Online the package includes a sponsorship button, in association with branding, ownership of sky scraper placement, co-branded ROS display and co-branded e-mail to existing Fantasy Football database. Research has shown that 92% of our existing fantast football recruits are willing to play the game.

How does it work?

Sponsorship credit in headline logo and 1cm deep sponsorship strip along the bottom of editorial pieces (estimated 6). Sponsorship 1cm deep strip along the bottom of all sport pages relating to Euro 2008 (estimated 30). Opportunity to use Metro sports ticket competitions in paper and online, including sponsorship accreditation. Online: Sponsorship button on all Football Fantasy pages, linking to the client's web site. In association with branding in Metro masthead on all Football Fantasy pages, linking to the client's web site.

Who's used it in the past?

Please contact a member of the Metro team for case studies.

Features / Benefits

Sponsorship opportunities at Metro gives you a sustained presence in the paper for your message with repetition building your reputation. Metro offers a very exclusive way of reaching and engaging young urban professionals.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsUrbanite audience - ABC1 18-44 year old city dwellers
25 - 34
35 - 44
Male
AB
LOCAL MEDIA / REGIONAL
ONLINE
LocationTimingsMarketing ObjectiveOpportunity Type
London28 Jun 08 - 29 Jun 08BUILD AWARENESSSPONSORSHIP / MEDIA
SPONSORSHIP / SPORT / FOOTBALL
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