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Keeping Up With The Kardashians- a Sponsorship Opportunity on E!

Provided by Sky Media
Fantastic opportunity to sponsor the hugely popular "Keeping Up With The Kardashians" starring the Kardashian sisters.

Tell us about the Opportunity / What is it?

Sky Media is proud to announce an exclusive opportunity to sponsor Keeping Up with the Kardashians, starring Kim Kardashian, one of today's most talked about celebrities. Tabloid protagonist Kim Kardashian and her colorful family are the subjects of this reality series that chronicles their often chaotic domestic life together. Although the family members are frequently at odds, the Kardashian sisters always support each other in the end. The show has run for six successful seasons to date.

What is the Marketing Objective?

To build further awareness of the new series of Keeping Up With Kardashians on E!

How does it work?

To be broadcast at peak time across E! between June and September 2011, the series shall consist of 330 x 30 minute episodes with approximately 365 hours off peak hours of programming. Sponsorship Accreditation shall include: Opening credits: 1 x 10 seconds, Break bumpers: 2 x 5 seconds per centre break (normally 3 centre breaks per 1 hour show) and Closing credits: 1 x 10 seconds. A sponsor shall also receive logo accreditation on all programme specific trailers that are 20 seconds or greater in length.

Who's used it in the past?

Please contact for details.

Features / Benefits

KUWTK is E!'s most popular show in the UK (and Globally) and this year has averaged 0.05 w1634 tvrs across all transmissions, without a new series to rely upon. The Kardashians have received worldwide fame and success, most noticeably Kim has received constant press coverage and has become one of the worlds most famous socialites. Now in it's 5th series, series 6 premieres exclusively to E! and is guarenteed to be more explosive, more glamourous and even more Hollywood than ever! The sponsor will also receive association with the highly respected and well-known Sky Media.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsEstimated to reach 2.6million adults aged 16-34
16 - 24
25 - 34
Female
ABC1
C2
DE
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL26 Jun 11 - 04 Sep 11BRAND ATTITUDESPONSORSHIP / MEDIA
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