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Reach 100,000 readers with Clash Magazine's limited Photo Issue

Provided by Clash Magazine
A premium edition of Clash celebrating iconic, authentic, creative music photography. The essence of music captured on camera.

Tell us about the Opportunity / What is it?

Clash Magazine reaches over 100,000 young, affluent, socially active music fans across the UK every month. The Clash Photo Issue is a dedicated premium Clash edition celebrating iconic, authentic, creative music photography. The Photo Issue will contain genre-spanning photo content and revisit the Clash photo archives to bring out our best cover star shoots to date such as Arctic Monkeys, Daft Punk, Ian Brown, James Murphy etc. Advertising opportunities are currently available within this limited edition.

What is the Marketing Objective?

Credible association. Awareness. Scaled reach. Audience engagement. Online traffic driving.

How does it work?

Advertising opportunities span from traditional ad placements to advertorials & inserts. This is an ideal platform to promote multifunctional mobile phones, high spec cameras as well as forge associations with music, photography and creative culture. The photo channel will also launch on clashmusic.com featuring an extended photo gallery archives and 'best concert shot' user upload competition. There are opportunities within the online strand to further expose your brand such as branding of extended photo gallery archives and email sponsorship.

Who's used it in the past?

This is a brand new opportunity; the Photo Issue is a Clash-first.

Features / Benefits

Brand exposure benefits with Clash Magazine include:- Credible brand association & product awareness - High engagement with target audience - Influencing consumer purchase decision - Connecting with opinion-forming - Driving demographics through to brand website - Premium magazine environment - Reaching both consumer and creative industry audience - Increased distribution. Clash also extends to a 1,000 strong industry email database, 500 press release recipients, MySpace and Facebook bulletins to seed and maintain association.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£51k to £100k120K peak readership reaching 18-30 yr old creative youths
16 - 24
25 - 34
Male
AB
MAGS / CONSUMER
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALUntil 01 Feb 09BRAND ATTITUDE
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