Tell us about the Opportunity / What is it?
The Mongol Rally isn't about comfort and it doesn't have a great deal to do
with style. It's about adventure and the teams that tackle 3 deserts, 5 mountain ranges and the wilderness; often with no backup, no maps and no GPS. The Mongol Rally is hurling yourself at 1/3 of the Earth's surface to see what happens. It's about us all knowing 'someone' who's done it . Therefore, all the brands we work with are ensured an exciting & rewarding partnership and the unique opportunity to align themselves with the true daddy of all vehicle adventures.
How does it work?
We'll talk through your objectives and then devise a sneaky, refreshing, programme that work's across experiential, live events, websites, FACEBOOK, virals, and the more traditional rights associated to event sponsorship. To maximise value and gel with longer term schedules we can offer 1-3 year plans.
Who's used it in the past?
We currently work with William Grant & Sons and their premium brand Hendrick's Gin. Our partnership is building brand awareness across the world at a selection of experiential events. Taking place in London, Edinburgh, Philadelphia, Madrid and Sydney. Buff, the multi-functional head wear, has been our product sponsor since 2007 and continues to market itself through our events. Our adventures are the basis of, Wild Rides, a six part series commissioned by the National Geographic Channel. We currently share rights for UK terrestrial and digital TV.
Features / Benefits
We love what we do. This opportunity isn't a typical event sponsorship, with whistles, hats, and logos in dustbin friendly brochures - it's about your brand being associated to life long memories, those semi fictitious stories told to grand children. We're regularly listed in the top 100 things to do, we're chuffed with that but how about becoming part of the top 100 things to Sponsor?