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Sponsorship of Scooby Doo-Mystery Inc

Provided by Turner Media Innovations
Utilise the power of the Scooby Doo and Boomerang brands to promote your product or service

Tell us about the Opportunity / What is it?

They would have gotten away with it, if it wasn't for those pesky kids - and their lovable Great Dane. Scooby-Doo is a hit with parents and children alike - the show is consistently one of Boomerang's top performing programmes and the characters have an almost universal recognition rate. Turner Media Innovations and Boomerang are pleased to offer advertisers the opportunity to sponsor Scooby Doo-Mystery Inc.

What is the Marketing Objective?

Build awareness of your brand and create an association with the Number 1 channel for kids 0-9.

How does it work?

Sponsorship opportunities are available around the programming and, as with all our opportunities, would be a bespoke campaign designed around the specific needs of any client.

Who's used it in the past?

Please contact a member of the Turner Media Innovations team for details of previous advertisers.

Features / Benefits

This is a great opportunity for a brand to utilise the power of the Scooby Doo and Boomerang brands to promote their product or service. Boomerang is ranked number 1 in terms of TVRs and Reach (000s) for mums watching with their kids across commercial kids channels (source: BARB, Jan-April 2011) and the #1 Channel for Kids 4-9 (BARB 2010 - 2011). Campaigns on our channels can suit any budget, big or small, and have been independantly proven to boost sales uplifts significantly.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kKids 0-9
0 - 9Both
Kids HH
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSSPONSORSHIP / MEDIA
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