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Tyne & Wear Metro 12 sheets benefit from av. 3min dwell time

Provided by Exterion Media
38.5 million passenger journeys are made on the Tyne & Wear Metro each year. Gain visibility for your brands with 12 sheets.

Tell us about the Opportunity / What is it?

75% of consumers welcome advertising on the Tyne and Wear Metro. Extend your campaign into the heart of Newcastle, Gateshead and Sunderland with 12 Sheets on the Tyne & Wear Metro. Illuminated and in some cases scrolling, they offer a scaled down version of a 48 Sheet enabling you to use the same creative as your roadside campaign. Located throughout the station, they are also placed cross-track which gives your brand optimum dwell time (average of 3 minutes) and engagement. Find out more...

What is the Marketing Objective?

Build awareness: achieve high visibility and frequency of viewing.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k37% passengers use the Metro +10 times a week. 50% are ABC1.
16 - 24
45 - 54
All adults
Both
ABC1
C2
OUTDOOR / TRANSIT MEDIA
LocationTimingsMarketing ObjectiveOpportunity Type
NorthAll YearBUILD AWARENESS
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