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Cross media advertising in Kent's What's On entertainment guide

Provided by KM Group
Kent's best weekly entertainment guide. With full TV & radio listings. Section sponsorship currently available.

Tell us about the Opportunity / What is it?

What's On is a free publication printed in or accompanying 6 KM Group weekly paid-for newspaper titles. Each section can be sponsored - three months minimum.

What is the Marketing Objective?

To build brand awareness: the advertisers will be able to promote their business/services to their direct marketplace.

How does it work?

The first page of each section will have an 8 x 1 box (a small ad with a logo), then each following page in the section will have the logo of the sponsor and a banner on the relevant What's On website per section.

Who's used it in the past?

Regular prestigious customers that use What's On include Kent Cinemas, Howletts, Kent County Councils, the Hop Farm, Sittingbourne Greyhounds, Leeds Castle, London Theatres, National Trust, English Heritage and many more.

Features / Benefits

The What's On product prides itself on being in touch with local communities and contributing to our readers lifestyles by providing up-to-date leisure information from across the county and running dedicated events sections to increase the effectiveness of relevant advertising. What's On has a shelf live of one week.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kWeekly readership of 374,000
25 - 34
35 - 44
45 - 54
Female
Male
ABC1
C2
LOCAL MEDIA / REGIONAL
ONLINE
LocationTimingsMarketing ObjectiveOpportunity Type
SouthAll YearBUILD AWARENESS
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