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Reach an Adult Male Audience Through Channel Sponsorship

Provided by Turner Media Innovations
Opportunity to create big impacts through sponsoring around 40 films aired across November on TCM and TCM+1

Tell us about the Opportunity / What is it?

TCM is offering a brand the opportunity to sponsor a variety of films all featuring leading men with moustaches.

What is the Marketing Objective?

Due to the big impacts, this TV sponsorship opportunity can serve to fill various marketing objectives for your brand. Unique chance to associate your brand with the fun and good cause that Movember represents and use the channel as a platform to develop brand awareness, increase sales or amplify product launches.

How does it work?

This film strand contains a range of films including Westerns, Comedies and Action films from across our daytime and peak schedule. Schedule includes films such as: Raising Arizona, Bite the Bullet, Charlie Chan, My Darling Clementine, Office Space and The White Buffalo.

Who's used it in the past?

In 2013 Gillette Sponsored this strand with a distinct and fun Movember- themed creative.

Features / Benefits

Target audience of adults, especially men. The package consists of sponsorship credits- opening and closing credits and break bumpers. The sponsor will also be able to tag all programme specific promo spots and through interesting and fun creatives it's a chance to really integrating the brand with our channel.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsPlease contact for details.
25 - 34
35 - 44
45 - 54
LocationTimingsMarketing ObjectiveOpportunity Type
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