Advertise with Modus, the official magazine of RICS
Provided by We Are Sunday
The magazine is the most respected and well-read title within the surveying and property sector
Tell us about the Opportunity / What is it?
The Royal Institution of Chartered Surveyors is the pre-eminent organisation for professionals in property, land construction and related environmental issues in the UK and around the world. RICS acts in the public interest: setting and regulating the highest standards of competence and integrity among members. MODUS is the official magazine of RICS and has the highest circulation (90,122 monthly) of any publication on the built environment. Published 10 times a year, the magazine is the most respected and well-read title within the surveying and property sector.
What is the Marketing Objective?
Excellent opportunity to build awareness of your brand with Modus readers. Reader research in 2012 found: 70% of readers agree or strongly agree that the magazine gives them information they don't get elsewhere, up 14% on 2011. 61% also took positive action as a result of reading Modus, such as responding to an advert or contacting an organisation or individual featured
How does it work?
There are a range of display advertising opportunities available to brands within Modus magazine. These include full, half and quarter page ads, double page spread, inside front and back cover, as well as advertorials, inserts and other creative options. Online, Modus can offer display ads on the Modus website and a range of native advertising in the formats of article, opinion piece and videos. There is a wide range of creative advertising solutions available across print and online, including section sponsorships and roadblocks. Please see attachment for details.
Who's used it in the past?
Modus is used as an advertising vehicle by some of the best-known names and brands in the industry.
Features / Benefits
Modus targets the entire breadth of the surveying profession, with the RICS membership broadly segmented into the areas below. According to RICS reader research, members are interested in areas including IT (software and hardware), recruitment, legal services, insurance, and finance and investment.