Advertising opportunity: World Poker Tour
Provided by Information TV
Offers brands the opportunity to reach a male audience that are proven gamers and online consumers
Tell us about the Opportunity / What is it?
World Poker Tour is one of the most recognised names in internationally televised gaming and entertainment. From September 2014, Showcase 2 will be the home of the World Poker Tour, airing the latest TV series. Highlights include WPT Seasons 7, 8, 9 & 12. For the first time on UK Television, we also have the premier season of World Poker Tour Alpha8, the $100,000 buy in tournament!
What is the Marketing Objective?
To build awareness of your business/brand and associate it with one of the best and most recognised poker brands, high stakes poker tournaments and internationally known players.
How does it work?
Your business/brand will be associated with our programming, making sure your business/brand gets high visibility with our viewers.
Who's used it in the past?
Previous sponsors include 32RedCasino, Betfair Casino, Mfortune, PKR.com, Bwin Poker and more.
Features / Benefits
Reaching your desired target audience, males over 21. The nature of the programmes, and the popularity of poker across the world, means that there is already a large and established fan base.
• WPT World Championship
• Bellagio Cup IV
• LA Poker Classic and more.