CLASSIC FM - Social Storytelling Package

Provided by Global Media & Entertainment
CLASSIC FM - Social Storytelling Package - Create co-branded social and native content with our award-winning online team.

Tell us about the Opportunity / What is it?

Classic FM is one of the largest commercial radio stations in the UK, but what people don't often expect is the fervour of their social following. They are an engaged audience who love to interact with the brand, which is not only the most socially engaged radio brand in the UK, but frequently scores higher than Buzzfeed UK and MTV UK. With a daily organic reach of 1.9m people and 90k engagements, we want to work with brands to take advantage of this lean-forward online audience.

What is the Marketing Objective?

Create co-branded social and native content with our award-winning online team. We can help you deliver your key objectives through content that our audience will love - whether it's features, quizzes, video, Facebook Lives, gifs & memes. Packages are scalable from a one-off campaign to longer partnerships.

How does it work?

Send us your brief and our editorial team will come up a range of ideas to get your message across with content we know will resonate with our audience. We will guarantee delivery of uniques to site (in the case of features/quizzes), social reach (memes/gifs/social games) or video views based on spend level.

Who's used it in the past?

The Sunday Times, Technics, Viking River Cruises, Yakult, South Australia Tourism, TSB, Eurotunnel, Woodland Trust.

Features / Benefits

Get your brand in front of an engaged audience with brilliant content. We guarantee delivery against all our campaigns, and often over-deliver. Global's account management team are easy to work with, and we have a track history of working with both large and small clients, on any size of campaign. DELIVERY: 33,334 unique users on-site (min. guarantee) 400,000 social reach (min. guarantee) 2-4 weeks (suggested) COST £20K.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kDaily reach - 1.9 million and 90K engagements.
35 - 44
45 - 54
55 - 64
Both
AB
ABC1
ONLINE / DISPLAY
RADIO
SOCIAL MEDIA
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSCONTENT MARKETING
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