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Get Set for Summer in London with Choice FM

Provided by Global Media & Entertainment
Reach over 1 million adults across London this June via XFM and Choice FM as London gets set for summer!

Tell us about the Opportunity / What is it?

Are you set for the summer? As the sun shines over London - our city is getting ready for one of the most exciting summers it has ever seen. Our listeners are making sure they look their best and are feeling fab as the summer months loom on London. Entertaining, real and relatable presenters maintain Choice FM's friendly and upbeat values, reflecting the attitudes of its 15-34 urban audience.

What is the Marketing Objective?

This a perfect opportunity for feel good summer London clients such as beauty, spas and detox to live music, days out and much more.

How does it work?

High impact airtime campaign designed to communicate key 'get set for summer' offers across a young, cool and credible London audience.

Features / Benefits

The Choice audience has entertainment at its key who're highly image conscious, aspirational, socially active and comfortable with proliferating technologies. Choice FM is a multi-award winning station championing social issues. Offering more than just on-air output, Choice FM runs club nights, comedy nights, online urban communities and lots more.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k132 spots giving half a million reach over a 4 week period
16 - 24
25 - 34
Male
ABC1
RADIO / REGIONAL
LocationTimingsMarketing ObjectiveOpportunity Type
LondonUntil 30 Jun 12BUILD AWARENESS
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