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Influencing purchase with Primesight 6 sheets

Provided by Primesight
Increase sales and build brand awareness with a Primesight 6 sheet campaign.

Tell us about the Opportunity / What is it?

6 sheet advertising panels located directly outside convenience outlets enable advertisers to reach consumers close to the point of purchase. Our partners include a range of convenience stores: Co-op, One-Stop, McColl's, SPAR UK, Costcutter as well as independents and petrol forecourt locations. Our 6 sheets deliver the greatest reach into towns and local communities throughout the UK. These are specifically located to reach a vehicular and pedestrian audience.

What is the Marketing Objective?

A 6 sheet campaign with Primesight will allow you to build brand awareness, hit consumers at point of purchase and ultimately increase sales. Brands using 6 Sheets are part of the public social space, influencing people when they are out and about - shopping, commuting and socialising.

How does it work?

Our convenience store package allows you to reach consumers at point of sale and provide dual purchase messaging. We also offer a 6 sheet driveby pack which targets the busiest forecourts on the busiest roads throughout the UK.

Who's used it in the past?

Numerous brands have used this format in the past. Yazoo have used the 6 sheet convenience pack to drive brand recall and increase purchase of the Yazoo brand. Please see attached case studies for details.

Features / Benefits

Primesight is a business that strives to deliver the best possible results for its clients; we aim to make this the focus and prerequisite of everything we do. We believe it's people who drive results, and that consistent, well earned results can only come from a business with a culture that is genuinely geared towards making this happen. In media, results are overpromised, but half heartedly-pursued. We strive to deliver the best results because we care and because we cannot think of anything that is more important.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsNational spread of XXX 6 sheets
All adultsBoth
All
Main Shopper
OUTDOOR / DIGITAL OUTDOOR
OUTDOOR / POSTERS
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL, All RegionsAll YearBUILD AWARENESS
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