Magic is one of the UK's best known music brands. Advertising and sponsorship opportunities are available on the Magic myPlayer app. Compatible with iPhone, iPod touch, and iPad and requiring iOS 3.0 or later, the app gives the opportunity to: browse Magic 105.4 shows and Listen Again on demand; share what you are listening to with your friends via, email, Facebook and Twitter; email the studio from within the application; play in the background; intuitive iPhone interface for quick and easy access to show information. Find out more...

The number of mobile media users in the UK has reached the tipping point with over 30% of all UK adults accessing mobile media every month and a large proportion of those going online everyday, and over the last 18 months the number of UK Smartphone users (iPhone, Nokia N96, T-Mobile G1 etc) has grown from 3.6m subscribers to 6.3m, a 73% increase, and these users are over three times more likely to browse for News and Information on their phones than non Smartphone users (Comscore/MMetrics). This is a perfect opportunity to reach this new segment of consumers.