The #1 marketing platform for kids and teens globally
Provided by SuperAwesome
The largest kids marketing platform in the world, trusted by the biggest kids brands to deliver safe, effective marketing campai
Tell us about the Opportunity / What is it?
Use our kid-safe marketing expertise to reach millions of kids safety and effectively across multiple devices, within a 100% COPPA compliant environment.
Using our platform, you can:
- Cut through the noise: reach kids where they are most likely to engage, on multiple platforms and devices
- Create fun, interactive branded experiences for kids, increasing engagement with your brand
- Ensure your brand stays ahead of kid safety laws and create opportunities for kids to discover your products in a secure environment (keeping parents happy)!
What is the Marketing Objective?
SuperAwesome is making the digital world safe for kids.
Help brands market safely and effectively to kids, through advertising on our extensive platform of kid-specific apps and sites
Deliver innovative, high performing ad campaigns and branded experiences to kids worldwide
Share insights from our kids audience to help brands develop their strategies and connect with kids effectively
Ensure that all the brands we work with are able to navigate the compliance, regulation and industry standards of the digital kids marketing landscape.
How does it work?
Our kid-safe solutions:
AwesomeAds: the only ad server built for the kids industry. Deliver high performing, 100% COPPA compliant campaigns.
Kids Web Services: a set of tools to manage COPPA requirements and make kids content creation safer, easier and quicker.
Insights and Research: subscription reports tracking the latest kids trends, direct from the playground and custom research to fit your brand needs.
KidAware: the industry's certification program for digital kids marketing. Join the top brands and agencies and get access to our expert knowledge base.
Who's used it in the past?
We work with over a 150 brands globally from a wide range of sectors in the youth and family space spanning across film, toys, video games, charity, FMCG, publishing, and many more.
LEGO - Disney - Mattel - Hasbro - BANDAI - EA - Nickelodeon - Sony - Dreamworks - Warner Bros - Carat - OMD - Vizeum - Mediacom - Arena Media - Harper Collins - Egmont - Penguin Random House - Walker Books - Clarks - Kerry Foods
Features / Benefits
Kids are everywhere. So are we!
Reach over 200M global uniques across mobile, web, online video and in-home using
our multi-channel marketing ecosystem
Use our platform to ensure your brand connects with kids in a safe, compliant way.
Tap into our kids audience to inform your brand's marketing strategy, with custom research from the playground and engaged users across a huge collection of kids apps and sites.