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Sponsorship Opportunity - Targeting Females

Provided by Digtial Cinema Media
This opportunity is ideal for any brand wishing to target a broad female audience.

Tell us about the Opportunity / What is it?

This is a great sponsorship opportunity for brands who want to target a female audience. Five female films have been selected for this sponsorship opportunity at ODEON and Cineworld cinemas. Sponsor fabulous female films and gain the attention of a focused and engaged female target audience in Odeon & Cineworld cinemas for 6 weeks!

What is the Marketing Objective?

Sponsor fabulous female films and gain the attention of a focused and engaged female target audience in Odeon & Cineworld cinemas for 6 weeks!

How does it work?

Activity can be purchased by film or by cinema chain and would run for 6 weeks. This is a highly targeted campaign, perfect for reaching women.

Who's used it in the past?

Soft & Gentle (see case study) and Nivea Soft have successfully sponsored female films in the past.

Features / Benefits

By sponsoring female films, brands will gain continuous presence in cinemas for 6 weeks in front of a relevant target audience. A brands sponsorship message will be viewed by this audience in the perfect environment in which the audience is focussed, attentive and engaged.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsFemales
16 - 24
25 - 34
35 - 44
45 - 54
Female
CINEMA
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESS
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